Recently, a fashion photographer traveled to Europe to photograph during the S/S 2012 runway season. He brought his special yellow cap with him and photographed models wearing it. He dedicated this to Hats Off For Cancer. Thank you, to Bonae L’amour for dedicating this to our organization and the children battling cancer everyday & 65 models who participated in this wonderful project!
Here is more about the project in his words:
A spontaneous collaboration between Bonae L’amour & 65 models during the S/S 2012 runway season.
As a kid growing up in the city of New Orleans, LA (aka “The Big Easy”), I was nicknamed “B. Easy” for my chill and stress-free demeanor, which was picked up by the friendliness of the people of my hometown.
I collected baseball caps and loved wearing them as a teenager. When I moved away from home, I abandoned a part of the old me because I was trying to be corporate and strict to please a formal girlfriend.
After that breakup, I was reunited with the love of my life Ann, who gifted me with this yellow cap before she died. She had it custom-made so that “B. Easy” was included on the side of the cap to remind me of being true to myself and to continue to live the philosophy of “B.Easy. No Stress. No Stress.”
There has been no greater gift to me, aside from the gift of life, than the yellow cap because it stands for something beyond the motto. It stands for love and being loved and accepted by others for being true to yourself. In my travels to Europe, I took the cap with me to share love and acceptance with others.
“B. Easy” = “Be chill. Relax. No stress. No Stress. Live carefree. No worries. Hakuna Matata.”
The life of a model is very stressful during fashion week. The luxury and glamor that we all see on the runway are not what these catwalkers experience behind the scenes. I traveled to Europe to photograph and cheer them on during the S/S 2012 runway season.In the end, by chance and kindness, 65 high fashion models were great sports and joined the fun. In the spirit of spreading love and the “be easy” or care-free philosophy, they wore this cap so graciously for my camera in Europe. Click here for a full list of all the leading ladies who looked absolutely fly and hot with the cap!
This was a spontaneous collaboration. The cap is not for sale. I just wanted to share the message of love and acceptance with you all.
For those who are interested, I am dedicating the entire project to Hats Off for Cancer – a non-profit organization that collects and donates hats of all kinds to the courageous children who lose their hair due to cancer treatments. Please visit their site to make a donation and/or find more ways to get involved.
With love always,
Damian Bao / bonaelamour.com
Hats Off For Cancer 